What Dubai's Museum of the Future, a redrawn Tube map and an exhibition entrance taught me about designing spaces around how we want people to feel; why we should consider what we want a space to do to the person standing in it.

Why “does this look good?” might be the wrong question in experience design; what a twenty-sided dice taught me about building believable spaces; and why the most useful part of a creative brief might be everything you refuse to put in it.